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Specialist Fit Out and Construction Services. Retail, leisure and hospitality

What Lies Beneath?

September 18, 2013

J Crew - Regent Street Hoarding

In April of this year following competitive tender Bridgford Interiors were awarded the project to fit out the 1st European Store for American Clothing retailer J Crew on London’s Regent Street. In fast succession Bridgford were also appointed for a further 2 Central London Stores, all 3 of which are anticipated to open in the autumn.

The Flagship store on Regent Street consists of two sales floors and a basement stockroom. Work is currently underway behind the hoarding, the work of  fashion’s set designer Shona Heath consisting of a series of graphics and neon illuminated taxi cabs.

In Lambs Conduit Street is a Small exclusive men’s store. A single trading floor with an all wood finish throughout. Rather than leaving this hoarding blank, British artist Hugo Guinness was enlisted to illustrate “sketches of lambs doing various activities, such as riding bicycles and playing cricket”.

Finally in Draycott Avenue, South Kensington is a two floor store focusing on the retailers Collection Line. This hoarding showcases a colourful “Blossom Explosion” mural.

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